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Marketing kit for dummies Cover Image E-book E-book

Marketing kit for dummies

Hiam, Alexander. (Author).

Summary: The forms, letters, and other tools included in Marketing Kit For Dummies, 3rd Edition enable readers to start a successful marketing program from the beginning. The expert tips and information presented in the book take some of the mystery out of marketing and explain, step-by-step, how to implement and execute a successful marketing strategy.

Record details

  • ISBN: 9780470478202 (electronic bk.)
  • ISBN: 0470478209 (electronic bk.)
  • ISBN: 9780470477809 (electronic bk. : Mobipocket Reader)
  • ISBN: 0470477806 (electronic bk. : Mobipocket Reader)
  • Physical Description: electronic resource
    remote
    1 online resource (xvi, 368 p.) : ill.
  • Edition: 3rd ed.
  • Publisher: Hoboken, N.J. : Wiley Pub., c2009.

Content descriptions

General Note:
Includes index.
Includes CD-ROM in back of book.
Source of Description Note:
Description based on print version record.

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Subject: Marketing
BUSINESS & ECONOMICS -- Marketing -- General
BUSINESS & ECONOMICS -- Distribution
Genre: Electronic books.

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